Dümmen Orange to host Flower Trials '25 exclusively in De Kwakel

Dümmen Orange will host its 2025 Flower Trials exclusively at its De Kwakel location in the Netherlands during Week 24. The decision to consolidate the event at one location aims to enhance the experience for visitors and present the full range of Dümmen Orange’s products and concepts.

 

"Our venue in De Kwakel is ideally located in the middle of the Flower Trials region, making it easily accessible for our customers," said Tobias Guré, Marketing Manager at Dümmen Orange. "The site offers both a spacious indoor area and a large garden, allowing us to deliver a comprehensive and diverse presentation of our products."

 

Visitors to the De Kwakel site will experience the complete portfolio of Dümmen Orange products, including classic variety displays in pots and hanging baskets, as well as ready-made concept solutions tailored to florists, garden centers, and other retailers. The expansive garden area will also feature outdoor presentations of bedding plants, perennials, and model gardens reflecting the latest trends in horticulture.

 

"By focusing our resources at one location, we can improve the quality of our presentations and offer better service to our guests," added Guré. "This approach gives visitors the opportunity to see all our products and concepts in one place, and meet all our contact persons."

 

With the decline in the number of Flower Trials locations in Germany in recent years, Dümmen Orange has opted to focus on its De Kwakel site. The company is confident that this change will result in a more streamlined and impactful experience for its visitors and partners.

 

"We look forward to a successful event at De Kwakel and believe that this realignment will benefit our visitors and partners," Guré concluded.