Dümmen Orange and Chrysanne® enter into an exclusive partnership to further develop Supernova
Left to right: Marcel van der Voort (owner, Van Schie), Noëlia Mansilla (President EMEA, Dümmen Orange), Mike van Os (Global Product Manager Pot Plants, Dümmen Orange), Hans van Leeuwen (owner, Lionplant)
Dümmen Orange, market leader in pot chrysanthemums, is entering into an exclusive partnership with Chrysanne. The collaboration aims to further develop the Supernova series, a high-end disbudded pot chrysanthemum that is supplied in guaranteed product quality all year round. Chrysanne is the name under which growers Lionplant and Van Schie will market the Supernova series.
The Supernova is distinguished by a greatly reduced need for inhibitors (PGR), which means that production is less harmful to the environment. The chrysanthemum thus fits in perfectly with the increasing consumer demand for sustainably produced flowers and plants.
The Supernova is a beautiful, firm, disbudded pot chrysanthemum with larger, double flowers and a shelf life of at least five weeks. It is available in the colours white, pink, yellow, purple and 'art', in pot sizes 10.5, 13 and 19 centimetres, with one, three and six cuttings per pot respectively.
Mike van Os, Dümmen Orange’s Global Product Manager Pot Plants: 'The Supernova is already a very nice series, but we are far from finished. Together with Chrysanne we will continue to develop this beautiful plant over the full width. We aim to add new colours, for example, including red.”